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Brand Strategy, Visual Identity, Signage,
KYND Wellness is a CBD company that wants to remove the stigma surrounding cannabis with a mission to redefine self care for the mind and body.
Part of the KYND mission is to change public perception surrounding cannabis usage and CBD/THC infused products.
The development of this project was imagined through an editorial lens, particularly with the packaging design and photographic direction to challenge the connotations that historically surrounds this industry.
With a fully developed brand identity, KYND Wellness has positioned themselves as a trailblazer in the cannabis industry and is acquiring further investment to expand their R&D for a new product line.
Looking to craft a subversive identity like KYND?
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