The Daily Atelier

"Creativity is intelligence having fun."

- Albert Einstein

Portfolio

Our clients are our family, and we’ve been trusted by leaders in their field to help them execute and realize their vision. We work with businesses that always strive to do better, are passionate about their vision, and pride themselves in being unapologetically different. 

THE BRAND

Superballs Cafe

LOCATION

SCOPE

LAUNCH DATE

Toronto, ON

Brand Strategy

Visual Identity

Product Design

2022

E-Commerce

THE SOFT REBELLION

Superballs Cafe is a retro pop-up concept to encourage you to embrace your inner child.

Coming back to your inner child feels a bit like wandering into a summer carnival, the air sweet with sugar and laughter, the hum of games and carousel music wrapping around you like a warm blanket of nostalgia. It’s the smell of fresh donuts in paper bags, the sound of your family calling your name, and the reminder that choosing joy and whimsy doesn't have to be complicated.

Apply to work with us

Looking to create a spunky retro brand like Superballs Cafe?

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Superballs Cafe

Project Scope

Brand Strategy, Visual Identity, Social Media,
Web Design, Product Design

Identity

Superballs Cafe is a retro pop-up concept to encourage you to embrace your inner child.

Results

Coming back to your inner child feels a bit like wandering into a summer carnival, the air sweet with sugar and laughter, the hum of games and carousel music wrapping around you like a warm blanket of nostalgia.

We designed every touchpoint to speak to that retro fun feel to create a world that feels immersive, joyful, and nostalgic all at once.

Apply to work with us

Looking to build an fun and whimsical lifestyle brand like Superballs Cafe?

SNEHA AVARGERIMATH, S/A ARCHITECTURE STUDIO

I absolutely loved working with The Daily Atelier and cannot recommend Alicia enough! As a young business, it was great to have someone patient and attentive guiding us through the process. By the end of our time together, not only did Alicia deliver a brand identity that we loved, but she also provided us with a clear direction and set of goals for our growing business.

Having worked with Alicia for over two years, I cannot say enough wonderful things about her work ethic, and the true value she can bring to a brand. I would highly recommend Alicia and The Daily Atelier to any new business, as well as any already established business, in a heartbeat!

LAURA WATSON, THE GRAZE COMPANY

JENNA LEE, FOUR SEVEN COLLECTIVE

Alicia opened my eyes to all the things that I didn't even know I didn't know - and gave me an entirely new perspective on branding. She will provide you with all the tools you need to elevate your brand to new heights, leaving you feeling as thought the world is at your feet. Without question, investing in The Daily Atelier was the best money I have ever invested in my business!

ErIN MARTON, ERIN MARTON PHOTOGAPHY

Alicia is absolutely incredible! She is a clear and thoughtful communicator, and is highly organized which gave me confidence that my web design project was in trusted hands. In addition to her exceptional professionalism, Alicia is a very intuitive designer, and I'm so excited to continue working with The Daily Atelier!

VICTORIA CONCIATORI, THE PAPER SOCIAL

Alicia has been such a pleasure to work with! She completely understood our vision and executed it perfectly. I am so obsessed with the website and I owe it all to The Daily Atelier. I would recommend her to anyone I know. You are definitely in great hands if you choose to work with her!

BRITTANY TIMS, COLLECTIVE BEAUTY STUDIO

I had the most amazing experience working with The Daily Atelier. Alicia was patient, organized and detail oriented. I didn’t have a clear vision of what I was looking for but once I gave her some ideas of things I liked , She executed my vision perfectly. I’m so glad she made this process so easy and made me so comfortable!

MACY YAP, MACY YAP PHOTOGRAPHY

Alicia listened to all my goals and brought my vision to life! I used to feel a little lost when it came to social media and my brand voice, but her strategy provided so much direction and everything seems so much clearer now! I couldn't be happier and I'm just so grateful that I had the opportunity to work with her!  

WORDS OF AFFECTION

Packages & Pricing

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"Knowing yourself is the beginning of all wisdom."

– ARISTOTLE

“The value of identity of course is that so often with it comes purpose.”

– RICHARD GRANT

“Good design must primarily serve people.”

– THOMAS J. WATSON

“Design is the silent ambassador of your brand.”

– PAUL RAND

“Your brand is a natural extension of you and your values.”

– ALICIA KOO